Customer Success Roundup: 11th May 2018

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

CEO and Founder of Instratify, Ashley Greene offers some excellent tips on keeping your customers’ needs and values at the core of everything you do in “Customer Intimacy: How to Maintain It at Scale“.

Donna Kelly of BombBomb reports on how her team work to maintain their mojo in “Keeping Customer Success Alive: How to Help Your Team Stay Motivated“.

Director of Customer Success at Nulogy, Maheen Memon is back with the second installment in her Customer Success Software buying guide — “Are You Ready to Invest in a Customer Success Tool?“. Part 1 is here in case you missed it.

As Customer Success Manager at the education technology company Knowre, Bara Levitt shares her perspective as a CSM in a niche market in “5 Tips for Customer Success in Edtech“.

Getting to know your customers is key to Customer Success and it’s never too early to begin the process. In fact, you don’t even need customers to do it! Alaura Weaver entertains readers with dating analogies and informs with practical advice in “Finding Your Ideal Customer: A Step-By-Step Guide to Building a Pre-Launch Startup Buyer Persona“.

Customer Success Consultant, Brooke Goodbary digs into the motivations of the different teams within a company and shares her favorite resources on “How Customer Success Teams Can Communicate More Effectively Across Departments“.

Writing for the Veamly blog, Asia Matos looks at the different stragegies companies have for managing their helpdesk ticket queue in “How to Prioritize Your Support Tickets“.

Co-Founder and CEO of StatusQuota, Remen Okoruwa talks about the role that upsell, cross-sell, and expansion revenue plays in “The Magic of Negative Churn“.

Pritama Sarkar of GrowthScore outlines how to develop a referral program around your Net Promoter Score (NPS) promoters in “When NPS and Referral Marketing Hang Out Together“.