Customer Success Roundup for the 2nd October 2020

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

Bonfire’s Alexander Burlingame shares his story of working for a fundraising platform when the pandemic hit in “How We Scaled Customer Success From 20 to 55 People During COVID“.

SaaS entrepreneur Sujan Patel describes “3 Easy Ways to Incorporate Customer Feedback“.

Forrester’s Lisa Nakano examines the importance of cross-functional customer focus in “Welcome to the Year of the Customer Marketer“.

Zendesk’s Molly Murphy looks at “Everything You Need to Know About Customer Value“.

Customer Success consultant Brooke Goodbary dives into “Why Customer Success Teams Need to Establish a Feedback Culture“.

Director of Customer Experience at Fusebill, Natalie Roy outlines “Why Churn Is the Crucial SaaS Metric to Optimize Around During a Downturn“.